Informações:
Sinopse
Packed with public relations tips anyone can use, each episode focuses on "media survival skills."
Episódios
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![Quote You On That]()
Quote You On That
17/01/2008 Duração: 04minImprove your Quotability Quotient or QQ. Be sure the important points you make during a media interview — and why make any other kind — are well expressed. Time: 4:04 Note: Apple enhanced version, replacing MP3 version.
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![Who Cares?]()
Who Cares?
03/01/2008 Duração: 02minEpisode 8. Why the question "Who cares" is important in media relations. Time: 2:30 Host: Kathe Stanton
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![Creating Media Room Content]()
Creating Media Room Content
03/12/2007 Duração: 04minEpisode 7. Tips for creating content in a Web site media room. Length: 4:29 Host: Kathe Stanton
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![The Reporter-Friendly Web site]()
The Reporter-Friendly Web site
07/11/2007 Duração: 04minEpisode 6. Why a Web site media room is an important PR tool. Time: 4:00 Host: Kathe Stanton
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![20 Stories Editors Cant Resist]()
20 Stories Editors Can't Resist
17/10/2007 Duração: 04minEpisode 5. Ideas for media stories that can promote a business, organization, project or product. Time: 3:54 Host: Kathe Stanton
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![What Your News Release Really Says (MP3)]()
What Your News Release Really Says (MP3)
18/09/2007 Duração: 02minA news release can deliver messages the sender never intended. Avoid embarrassing big-oops moments.
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![Portable, Quotable You (mp3)]()
Portable, Quotable You (mp3)
06/09/2007 Duração: 03minTips for keeping a collection of your best lines, anecdotes, analogies and insights so they're readily available when you're preparing for a media interview or presentation. Host: Kathe Stanton Time: 3:35
