Focus & Freedom For Entrepreneurs

In this episode, Kim Day, author of Write and Grow Rich, joins us to talk about how to turn your intellectual property into a book that can help you boost your visibility, secure more speaking gigs, and generate leads for new clients. Kim shares the importance of knowing your customer to create clear messaging for marketing and how to repurpose your book for different media types.   Highlights From This Episode: Repurpose book content for blogs, programs, social media and videos. Identify your ideal customer and understand their problem. Message clarity is key to effective marketing. Talking to everyone equates to talking to no one. A book provides more visibility and credibility.   Links & Resources From This Episode: Read more:   Write and Grow Rich by Kim Day Resources:   Grab a FREE copy of her "10 Step Guide to Plan and Write a Client Attracting Book"   More About Kim Day Kim Day is the Award-Winning Author of "Write and Grow Rich: How to Use a Book to Supersize Your Brand, Your Business, and Your