Livia Firth In Conversation With Kinvara Balfour

Sustainable futures visionary Livia Firth discusses her career with creative director and trendhawk Kinvara Balfour at the Apple Store Regent Street in London. Best known as a pioneer of sustainable and eco-friendly fashion, Firth founded Eco-Age Ltd. in 2007, overseeing global initiatives embracing ethical and sustainable values. In 2009, she launched The Green Carpet Challenge, working with A-list designers on red carpets worldwide to focus global attention on sustainability as a way of life.