High-income Business Writing: Freelance Writing | Copywriting | Content Writing | How To Freelance



Ed Gandia, co-author of the bestselling book, The Wealthy Freelancer, reveals how to propel your writing business to the six-figure level (or the part-time equivalent). In this nuts-and-bolts, no-nonsense podcast, you'll discover how to get better clients, earn more in less time, and bring more freedom and joy into your writing business. Ed will walk you through the practical, “doable” systems and strategies he has developed in his own writing business — the same systems he has taught his private coaching clients. He'll also show you what’s working for other business writers by bringing you real case studies from the field. And he'll share all this information in an honest and transparent way, with no hype or fluff. Topics covered include: getting better and higher-paying clients; banishing the feast-or-famine cycle; doing more of the work that excites you; how to raise your fees and rates; boosting your productivity; making your business recession-proof; discovering and leveraging your strengths; finding your niche; pricing content writing projects; pricing copywriting projects; writing white papers; writing case studies; writing web copy; writing articles; and much more.


  • #333: The 5 Biggest Mistakes Writers Make When They Edit

    22/11/2023 Duração: 40min

    Earning more in less time is not just about getting higher fees for your work. It’s also about being more productive and approaching client projects more efficiently.   And a key part of writing productivity is effective editing.   Editing is one of the key phases of any writing assignment. Yet I find that most of us don’t have a step-by-step process for the editing phase. We tend to approach editing in a somewhat haphazard manner. And don’t always know when we’re truly done making the piece as good as it can be.   My guest today is writing coach , author of Your Happy First Draft: A Practical and Painless Guide to Obliterating Writer’s Block. Daphne is no stranger to this podcast. She was on the show over 10 years ago, and she came on again in 2019 to discuss .   In this episode, Daphne shares the 5 biggest editing mistakes she sees writers make—and why avoiding them is so important. She shares some really practical strategies and tips for avoiding those mistakes and making your editing much stronger and e

  • #332: Yes, You Should Still Raise Your Fees (Even in This Economy)

    07/11/2023 Duração: 07min

    When we’re in a challenging economy, most of us operate from a place of fear. And fear causes us to either keep our fees the same or to lower them. But I have a different recommendation for you today. I’m going to challenge you to RAISE your fees—starting today! Now, before you start thinking I’m crazy and out of touch, hear me out. Because there are many ways to do this wrong ... and only a few ways to do it right. The way most writers attempt to raise their fees is by going to existing clients and telling them that their fees are about to go up across the board. And yes, if you do it that way, you probably won’t get very far. I’m not suggesting you completely avoid this approach. But I’m suggesting that this method has the most risk and the most limited upside. You may get a few clients to agree to the increase. But it’s a very stressful process to go through. And frankly, there are much better ways. What do I recommend instead? I’ll share my specific recommendations in today’s short episode below.

  • #331: Marketing Strategies of a Digital Nomad Ghostwriter Earning $750 per Hour

    25/10/2023 Duração: 48min

    The real test of the strength of your own positioning, messaging and marketing is when the economy is challenging. Not when clients are flush with cash and enjoying overinflated marketing budgets — as they were over the past three years. That’s why it’s so important to continually improve your own marketing skills and habits. And that’s why the topic of marketing your business will be a recurring theme in this podcast and in my newsletter for the next few months. Because, frankly, the past few years have made us soft. It was too easy to land work. My guest in this week’s episode is Amy Suto, a freelance memoir ghostwriter and Amazon KDP publishing expert. What I find impressive about Amy’s business is that over the course of a few short years she’s been able to go from earning $30 an hour as a freelance writer to earning a whopping $750 an hour. Not only that, but she’s continually booked solid at that rate. And she does this while spending a big part of the year traveling and working from beautiful locations

  • #330: Big Takeaways from The Content Byte Summit, with Jennifer Goforth Gregory

    11/10/2023 Duração: 53min

    Last month I had the pleasure and honor to keynote The Content Byte Summit in Sydney, Australia, along with my friend and colleague Jennifer Goforth Gregory. The conference was top-notch. And by the end of the first day of the two day event, Jennifer and I knew we had to record a joint episode of this podcast to share our biggest takeaways from all the information-packed sessions.

  • #329: Pricing Is Mostly Arbitrary

    27/09/2023 Duração: 06min

    How do you know if (or when) you’re pricing yourself beyond what the overall market can bear? That’s the question I address in today’s short podcast episode. I talk about this idea of “what the market can bear,” ... and why that shouldn’t be your main factor in pricing decisions. Instead, I offer 3 other factors to help you arrive at your best fee.

  • #328: Can You Be Your Own Business Coach?

    12/09/2023 Duração: 32min

    In this episode, I explore this idea further and offer advice for how to be a more effective coach to yourself. And I include examples of what I do in between engagements with my own coach.

  • #327: Raising Your Fees In a Recession

    29/08/2023 Duração: 06min

    In this week’s short podcast episode, I detail 3 ways to raise your fees effectively ... even in a difficult economy. It’s all about thinking of the challenge differently and in a more creative way.

  • #326: The Real Nature of Breakthroughs in Your Business and Your Work

    15/08/2023 Duração: 04min

    In this week’s short podcast episode I share some powerful insights from a world-renowned music producer on how to have more breakthroughs in your business and personal life.

  • #324: When Your Work Pipeline Is Dry

    18/07/2023 Duração: 04min

    In this week’s episode, I discuss this all-too-common scenario. And I share some ideas for how to turn things around... starting with your mindset.

  • #323: Gordon Graham on Writing a White Paper with ChatGPT, Predictions for AI’s Impact on Writers, and How to Pivot as the Technology Improves

    04/07/2023 Duração: 01h17min

    This week’s episode is the next installment in this series on AI. We focus on the impact of this technology is having (and will have) on the business of content marketing and copywriting.

  • #322: Diversifying Your Freelance Income

    20/06/2023 Duração: 50min

    In this conversation, Shane details how he and his wife have built and grown a very reliable income stream in the span of a couple of years. He talks openly about all the mistakes they made and how they learned from them. And he details the best model freelancers can use to build a reliable income stream.

  • #321: Easing In and Easing Out

    06/06/2023 Duração: 05min

    Have you given thought to what weekly and daily rhythm works best for YOU? That’s what we’re discussing in this week’s podcast episode. I’ll share how I structure my week and how you cand find your own natural flow.

  • #320: The Resilient Mindset—What It Takes to Thrive in the Face of AI and Economic Uncertainty

    24/05/2023 Duração: 52min

    In this week’s podcast episode, I discuss the four different scenarios you might be in right now, and what each of them asks of you. I then lay out three high-level strategies for shoring up your business and becoming stronger, better and more resilient.   The episode is titled “The Resilient Mindset—What It Takes to Thrive in the Face of AI and Economic Uncertainty.”

  • #319: How to work ON the business

    10/05/2023 Duração: 06min

    Working on the business is about anything related to improving the business. It includes everything from thinking about the vision and direction of your business to brainstorming, strategizing, professional development, implementing new strategies, working on new initiatives that will improve the business (e.g., an info product, a new productized service or a new offer), and even marketing yourself.

  • #318: Five Powerful Ways ChatGPT and Other AI Can Help You Become a More Productive Writer

    25/04/2023 Duração: 41min

    In this week’s podcast episode, we’re going to get tactical. My guest is my good friend and colleague Jennifer Gregory. Many of you know her as a very successful and accomplished freelance writer and the author of the excellent book The Freelance Content Marketing Writer: Find Your Perfect Clients, Make Tons of Money and Build a Business You Love.   In our conversation, Jennifer lays out five specific areas where writers and copywriters can use AI to become more productive, get unstuck, generate better ideas and produce better writing.

  • EP317 - Landing Marquee Clients

    11/04/2023 Duração: 06min

    A coaching client recently asked me what she needed to do to start going after and landing well-known clients. In today's podcast episode, I’ll share the advice and guidance I gave her.

  • #316: Quoting Higher Fees With Confidence

    28/03/2023 Duração: 41min

    In today’s episode, I talk with someone who’s doing this right now. Her name is Jaclyn Schiff, and she’s the founder of PodReacher — a content agency that’s exclusively focused on helping B2B tech companies repurpose recorded content into articles, blog posts, white papers, ebooks, case studies, lead magnets, and other powerful content formats.

  • #315: Quoting Higher Fees with Confidence

    14/03/2023 Duração: 01h42s

    Joining me in today’s podcast episode is my colleague Jonathan Stark, a sought-after coach, and consultant in the software development space.

  • #314: ChatGPT

    28/02/2023 Duração: 50min

    In this conversation, we dive right into the ChatGPT controversy. Sarah brings in analysis and opinions from a wide range of industry experts on the issue.

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