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https://www.linkedin.com/in/lauraroeder ()Laura Roeder is a social media marketing expert who gives businesses of all sizes the tools they need to make their mark on the web. With all of the clutter on the web, it’s hard to get recognized and your thoughtful post may never get the exposure it deserves. Laura is the Founder and CEO of Edgar, a social media marketing tool, that tackles the problem social media is having today, finding and connecting with your audience. STRATEGIES USED TO FUND BUSINESS Edgar was self-funded. I had another business, http://lkrsocialmedia.com/ (LKR Social Media), and also another training business called B-school that I started with a partner. Both of those businesses had done really well, so I used some of the profits to launch Edgar. It was basically a bootstrap model where we didn’t take on any investors or outside funding. FOUNDERS I am a solo founder. My husband is the CTO of http://meetedgar.com/ (Edgar), he built the product. He is like a founder in a lot of ways,