Informações:
Sinopse
There is something romantic about the notion of intuition. Who doesn’t love the idea of a respected art critic getting a fleeting view of a work of art and knowing immediately that it is a fake? How about a chess grand master walking past a game in the park boldly pronouncing, “white mate in three.” This leads us a nagging feeling that we can become masters of intuition, if only we work hard enough, making any decision a trivial task. The trouble is, most of life renders intuition unreliable. As Chip and Dan Heath explain in their book Decisive: What is sometimes lost in the work celebrating intuition is a sense of the relatively limited domain where it can help us make good decisions. A research consensus is now emerging about situations where intuition reliably generates reasonable answers. Robin Hogarth, one of the researchers who have done the most to clarify situations where intuition does and doesn’t work, describes learning environments along a continuum from kind to wicked. When we acquire our i