Business Of Betting Podcast

On this episode of the Business of Betting Podcast, Jason is joined by Joe Brennan Jr. from Prime Sports.Hear them discuss:02:51 - using restaurant metaphors to explain Prime Sports' position in the market10:52 - the parallels between the Costco shopping experience and sports betting14:40 - why cricket is an underappreciated sport for betting22:04 - the shift in how audiences are consuming live sports, and why that doesn't bode well for microbetting 24:37 - operating Prime Sports as "a reduced juice shop"27:57 - where the red line is before the low-margin model is no longer viable in the US market30:46 - why they think the current market leaders in US sports betting will change in the next 10 years34:25 - what Joe would have done differently for Smarkets' US entry strategy 40:22 - what Joe wants to be when he grows up⚡️ Follow BoB on Twitter/X⚡️ Follow Jason on Twitter/X⚡️ Apply to be a guest hereThis episode is presented by Optimove, the #1 CRM Marketing solution for the iGaming industry. Host