Inside The Strategic Mind

Third episode of "Inside the Strategic Mind" by Steven Haller; Defines sponsorships, discusses real-world examples of sponsorships from Sprite and Wells Fargo, and explains the effects sponsorships have for organizations and their consumers; Music: "Riptide" Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 http://creativecommons.org/licenses/by/3.0/